Career Opportunities with the Gaiety School of Acting
MARKETING ASSISTANT
Purpose and Scope of the Post:
The Gaiety School of Acting – The National Theatre School of Ireland is seeking an enthusiastic,efficient and creative Marketing Assistant to support the School’s Marketing Department. This post reports directly to the Head of Marketing.
Duties and Responsibilities:
- Provide administrative support to the Head of Marketing
- Coordinate the School’s online and social networking profile, regularly update all onlineplatforms, responsible for reaching new audiences online
- Assist in website management
- Identify current marketing, online and social media trends
- Coordinate and liaise with Head of Marketing to gather high quality marketing content
- Assist in delivering on targets and ambitions as set out within Marketing Plan
- Assist on advertising and promotional campaigns
- Database management
- Assist in online web analytics and rankings
- Oversee and coordinate market research
- Write marketing literature (brochure copy, press releases) as required
- Responsibility for events and press calls as needed
- Responsibility for distribution of marketing materials
- Coordinate and implement target marketing for specific courses
- Assist with design and production of marketing materials
- Assist with on-street campaigns and distribution strategies
- Assist in formatting and delivering email campaigns
- Any other duties that may be specified by and agreed with the Head of Marketing andGeneral Manager
Person SpecificationEssential skills and experience:
- High level of literacy, communication and organisational skills
- Experience with social media, email and online marketing
- Computer literacy and knowledge of Microsoft Office packages
- Ability to work in a constantly busy work environment with a high level of time management
- Excellent communication skills
- Acute attention to detail and experience in copywriting
- Ability to manage several tasks and projects simultaneously
- Team player
- Fluent English
- Resourcefulness
- Creativity
- Works on initiative
Desirable:
- Minimum of 1 year experience in marketing
- Knowledge of and interest in arts/theatre
- Design experience
Salary and Hours:
- The salary for this post is €22,500. This post is 30 hours per week. Monday to Friday, 10am-4pm.Work outside these hours may be required. No overtime is payable, however time in lieu isoffered.
Application:
Please email a copy of your CV and letter of application to manager@gaietyschool.com including two references.
Recruitment Process:
All applicants should send a cover letter and CV for the attention of the General Manager by email to manager@gaietyschool.com
The closing date for receipt of applications is strictly 5pm on Friday 24th February
Interviews: 20th-24th March 2023
Commencement Date: April 17th 2023
HEAD OF MARKETING
Purpose and Scope of the Post:
The Gaiety School of Acting is seeking an enthusiastic, efficient and creative Head of Marketing to lead the GSA’s Marketing Department.
The Head of Marketing will lead on sales and marketing strategy, development and communications for the Gaiety School of Acting across all the School’s activities. The candidate will have a proven track record in Public Relations and Marketing in an education or arts environment. The Head of Marketing will be sales focused and have experience in innovation and strategic planning.
In particular, the duties of the Head of Marketing will be:
- To develop and implement an effective marketing & branding strategy for the Gaiety School of Acting.
- Develop and deliver integrated marketing plans for the company and all events, incorporating communications, branding, audience development and sales strategies.
- To feed into the development of GSA’s Strategic Plan.
- Oversee production and distribution of all publicity online and print material including brochures, social media graphics, advertising, video, show programmes, etc.
- To build the reputation of the Two Year Professional Actor Training Programme.
- To creatively promote all of the School’s programmes and activities at a Local, National and International level.
- To continually explore all opportunities for developing Young Gaiety, part-time adult programmes, international programmes and corporate training throughout Ireland and beyond.
- Writing and dissemination of press releases.
- Oversee all Social Media including Linkedin, Facebook, Instagram, Twitter, Tiktok andYoutube, and identify new opportunities and emerging digital platforms.
- To oversee updating and content management of the school’s website ensuring the maximum effectiveness of that key marketing tool.
- Managing uploading of events to the CRM (Spektrix) and customer analysis via the same.
- To be responsible for data collection and effective analysis and use of customer data collected and for monitoring and evaluating marketing activities for the school.
- Compiling and delivering effective email marketing campaigns and devising ways tobuild on existing mailing lists.
- To monitor the effectiveness of all advertising and to maximise the effect of all publicity and advertising expenditure for the school.
- To develop the GSA sales team through retraining, customer service skills and honing their sales pitch and ensuring that they are familiar with all GSA products.
- To develop awareness of GSA’s international programmes and to foster new relationships with universities based in the USA and beyond.
- To assist the Educate team with the promotion of Outreach programmes throughout the country, including Erasmus plus projects and the Shakespeare in Schools programme.
- Work alongside the Corporate and Development Manager to promote the school’s extensive corporate training programmes.
- To assist the School Coordinator with the promotion of the school’s showcases and productions.
- Overseeing the smooth running of all Marketing and Promotional Events.
- Liaising with Alumni to create content for the school’s marketing campaigns.
- Line management of the marketing team, consisting of the Digital Media Associate, the Social Media Assistant and Marketing Assistant.
- Ongoing monitoring of the Irish and International media for news relating to Graduates,and ongoing promotion of same.
- Work closely with colleagues, sponsors and stakeholders to deliver agreed marketing outcomes and maximise branding opportunities.
- Represent and advocate for GSA with stakeholders, cultural and business partners and the press/media.
- Any other duties relating to courses as assigned to you by the director.
Requirements:
- A minimum of 3 years’ recent experience in a professional marketing, or communications role
- Substantial experience in public relations and marketing.
- Excellent writing, verbal and communication skills.
- Proficiency in the use of Adobe products, Web Management software and all MicrosoftOffice programs.
- Have an abiding interest in theatre and all the performing arts.
- Ability to network and be an ambassador for GSA.
- Extensive experience with social media and digital marketing.
- Computer literacy and knowledge of Microsoft Office packages.
- Ability to work in a constantly busy work environment with a high level of time management.
- A self motivated individual with a high level of attention to detail.
- Excellent communication skills.
- Event Management experience.
- Ability to manage several tasks and projects simultaneously
- Strong leadership skills and experience managing a team
- Team player
- Fluent English
- Resourcefulness
- Creativity
- Works on initiative
Salary
Commensurate with Experience
Holidays
20 per annum
Contract & Working Hours
Permanent. Full time working week totalling 40 hours to be delivered from Monday to Friday between the office hours of 10am – 6pm with occasional evening and weekend work required.Time off in lieu as per company policy.
There is a three month probation period.
Recruitment Process
All applicants should send a cover letter and CV for the attention of the General Manager by email to manager@gaietyschool.com.
The closing date for receipt of applications is strictly 5pm on Friday 24th February
Interviews: 13th-17th March 2023
Commencement Date
April 3rd 2023
SCHOOL COORDINATOR ASSISTANT
Job Description
Hours: 10am-4pm
Days: 5 days a week, Tuesday – Saturday
Purpose and Scope of the Post:
The Gaiety School of Acting – The National Theatre School of Ireland is seeking an enthusiastic, efficient and creative Coordinator Assistant to support the School’s Coordination and Administration Department. This post reports directly to the School Coordinator.
Duties & Responsibilities include:
Administrative:
- Manage Fee Collection
- Administration and coordination of Direct Debit mandates
- Ensuring all staff are Garda Vetted and up to date in Child Protection training, and booking training where applicable.
- Assigning Tutors to classes, finding cover if and when appropriate
- Implementing and enforcing policies and procedures relating to governance and course delivery
- Assisting with the preparation and dissemination of all paperwork for students prior to commencement
- Booking of venues and staffing appropriately for classes and events
- General administrative duties
- Scheduling and booking of theatre visits and lectures
- Any other duties as agreed with the Co-ordinator or General Manager as deemed necessary
- Overseeing the smooth running of Young Gaiety classes on Saturdays during term time.
Communications:
- Developing and maintaining good communication with all tutors to facilitate improved feedback and awareness of course/student issues
- Assist in the coordination of one staff meeting per term for each of the programme areas
- Communicating with students and Young Gaiety parents where needed
Production:
- Assist the coordinator with all showcase performance management through meeting with tutors, identifying requirements, communicating with admin staff, obtaining sign off on expenses, and managing the communication with students.
- Ensure that all Company performances are properly resourced and prepared for.
- Front of House Duties as required.
Person Specification
Essential skills and experience:
- High level of literacy, communication and organisational skills
- Computer literacy and knowledge of google suite
- Ability to work in a constantly busy work environment with a high level of time management
- Problem solving skills
- Excellent communication skills
- Ability to manage several tasks and projects simultaneously
- Team player
- Fluent English
- Resourcefulness
- Creativity
- Works on initiative
Desirable:
- Minimum of 1 year experience in an administrative role
- Knowledge of and interest in arts/theatre/education
Salary and Hours:
The salary for this post is €22,500. This post is 30 hours per week.
Work outside these hours may be required. No overtime is payable, however time in lieu is offered.
Application:
Please email a copy of your CV and letter of application to manager@gaietyschool.com including two references.
Closing date:
The closing date for receipt of all applications is 5pm Wednesday 4th January 2023
*Our work experience programme is on hold until further notice
We will not be accepting any work experience students for 2021 or 2022, without exception.